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Ocean Finance News...

TBG Wins Ocean Finance Online Media Account

TBG London, the digital marketing agency, today announces it has won a multi-million-pound online media account with Ocean Finance, the UK’s leading finance broker, providing homeowner loans and re-mortgages. TBG will handle both the media and creative accounts as part of its full-service offering. It will begin work with a major push starting 1st March, aiming to generate loans applications for the company. Major supplier deals for the adverts have already been set up with major portals and finance websites.

The creative of TBG’s online adverts will match the style of Ocean Finance’s current TV advertising campaign. It will also allow consumers to sign up to two of Ocean Finance’s products – mortgages and loans – through the same link. The Ocean Finance account will add to TBG’s extensive experience in the finance sector, where it currently works for Abbey, amongst others.

Simon Mansell, Managing Director of TBG, said: “Ocean Finance was one of our top targets for 2006 and we worked for several months to win its business. It will be a flagship account for us and will constitute a significant new portion of our revenues. We are looking forward to the challenge of working with the largest finance broker in the UK and believe our experience in this sector will help us directly drive Ocean’s sales.”

Stuart Johnson, Marketing Manager at Ocean Finance, said: “TBG have shown tenacity, flexibility and creativity to secure this account. I am sure that with our combined strengths we will further emphasise Ocean Finances’ premier online position”

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